Digital Marketing Lead

Full Time
Business Development
Floor 22, Lim Tower 3, 29A Nguyễn Đình Chiểu Street, Đa Kao Ward, District 1, Hồ Chí Minh City, Việt Nam

Vidiva Technology JSC. is looking for an Digital Marketing Lead. Come join us in making payment and personal finance management simple, smart and secure.

We are a team of young and energetic people, who love to apply new technologies and ideas to solve problems in a smart and efficient way. We value effectiveness and problem solving skills. Ideas are always welcome and appreciated.


Work/Life Balance

Our team puts a high value on work-life balance. It isn’t about how many hours you spend at home or at work; it’s about the flow you establish that brings energy to both parts of your life. We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.


Mentorship & Career Growth

Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. Our senior members enjoy one-on-one mentoring and thorough, but kind, reviews. We care about your career growth and strive to assign projects based on what will help each team member develop better and enable them to take on more complex tasks in the future.

At Vidiva, Digital Marketing Lead will support marketing planning focusing on digital marketing, analyzing  marketing effectiveness and efficiency and coordinating with external agencies & stakeholders. Regular budget spend review and evaluation.


Roles and responsibilities


Facebook/Instagram/Youtube Ads

- Develop and manage Facebook ads campaigns

- Work closely with the Business Development Director to plan the strategy, execute, implement and measure the business impact of Facebook ads

- Assists in creating an impactful marketing strategy to capture the company‘s target market through audience segmentation, a/b testing and conversion rate optimization

- Coordinate with the Marketing Design and Content team to create advertising materials

- Measure and report performance of all Facebook ads campaigns

- Configure event tracking via pixels or Google Analytics custom events to measure campaign results

- Report & analyze all ads campaign & normal posts 



- Plan, implement, manage, monitor and upgrade the organization‘s website

- Website & blog maintenance/updating

- Track, compile, and analyze web site usage data

- Respond to and troubleshoot all website issues

- Collaborate with all staff and management to ensure that the website aligns with brand strategy and meets the organization’s standards

- Keep up-to-date with industry best practice and monitor competitor websites



- Creating and monitoring a wide variety of email marketing campaigns

- Ensuring design and layouts of emails are optimized, user and mobile-friendly

- Proofreading key messaging in and out of email templates

- Compiling email lists

- Purging email lists

- Securing email databases for future campaigns

- Following up on emails

- Report: Ads, Fanpage, Instagram, Youtube, Website: Realtime; EDM: weekly

- Sales, market report: Weekly

- Perform any other tasks as requested by your direct manager or the BOM


Basic Qualifications

 - Willing to learn

- Data driven & result oriented mindset

- Organized, detailed-oriented and ability to prioritize

- Have quick thinking, creativity and a high sense of responsibility

- Ability to work independently and in a team

- Good communication with teams and departments


Qualification & Requirement

- Skills in using software and designing lessons

- Writing skills and planning

- Excellent verbal & written communication skills in Vietnamese and English.

- Minimum 2-year experience in Digital/Content Marketing

- Experience in information technology, fintech is preferred


Preferred Qualifications

- Comfortable using G-suite

- Bachelor degree or higher, prefer any degree in Marketing/ Business management/ or related majors

- Intermediate English


What we offer

- Gross salary 300.000.000 VND to 360.000.000 VND per year

- Working time from Monday to Friday, 44 hours/week

- Maximum 22 days of annual leave depends on your job grade

- 01 work-from-home day every two weeks

- Fascinating welcome kit for every new employee

- Dynamic and joyful working environment, we seriously invest in HR development

- Elegant and high configuration laptop to help you get your job done more effectively

- Cute office, fancy building, in a prime location


If you need further information, please don’t hesitate to contact us at the email or visit the Careers page.

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